Amazon is giving away free toy and game bundles to parents and their children starting Tuesday, the company announced Wednesday.
The promotion will begin with the purchase of a Kindle Fire HDX for $59.99 and a Kindle Voyage for $49.99, Amazon said.
Amazon will also offer kids a Kindle for $7.99 with no strings attached, the price of which will be $5.99.
The promotion ends on March 21.
The Kindle Fire and Kindle Voyages were first announced last month.
The devices are priced at $249.99 for a 16GB version and $329.99 or $399.99 at 64GB.
Amazon also announced Wednesday that it will offer a discount on its Echo Dot smartphone, starting at $99 for the 15-inch model.
The Echo Dot is available with 64GB storage, and comes with a microphone and a camera.
Amazon says the new Echo Dot offers a new way to bring the world together with its diverse, ever-growing family of smart devices.
“With Echo Dot, you’ll never again be left out of the conversation,” Amazon said in a statement.
Amazon, which also announced a new, more affordable version of its Alexa voice assistant, said the Echo Dot “is the most powerful and convenient way to get answers from Alexa” for its customers.
The new device can also “record and stream audio, video and voice content to your Amazon Fire TV or Alexa-enabled smart device.”